ADITI CHERIAN

acherian@ucdavis.edu | Download resume here

— Summary —

Data-driven, adaptable, motivated Product Manager with a focus in Payments and Checkout products. Passionate about delivering impactful features to customers through in-depth research.

— Experience —

Payments Product Manager — RollKall Technologies (Dec 2022 - Present)

  • Manage the overall Payments product for RollKall by defining the product vision, strategy, and roadmap while working with the VP of Product, leading to a 9% increase in user adoption in our Payments product and 20% reduction in Payment errors

  • Prioritize Payment epics based on customer needs and priority by utilizing data analytic tools to interpret user behavior and product performance, which has resulted in 1000+ monthly users using "InstantPay" our top Payments feature on our mobile app

  • Gather, manage, and prioritize customer pain points within Payments by working with the customer experience, sales, and business teams, resulting in a reduction of 200 customer support tickets monthly

  • Interview and communicate with end users to research upcoming roadmap features, leading to an an increase in NPS (Net Promoter Score) by 15 points for the Payments product

Payments Product Owner — Signet Jewelers (Oct 2020 - Dec 2022)

  • Product Owner of the Digital Checkout experience for Signet Jewelers, one of the largest jewelry retailers in the world, owning 9 major jewelry brands such as Zales, Kay Jewelers, Jared and others.

  • Collaborated with the Senior Product Manager to drive the product vision, strategy, and roadmap for the Checkout team.

  • Defined product requirements for features, led all scrum ceremonies and delivered new features based on the Checkout product roadmap.

  • Conducted 20 monthly customer interviews to identify major customer pain points leading to an improved NPS score of 10 points in the Payments product and also by using tools such as Medallia, Adobe Analytics and Decibel

  • Collaborated with the design, technology and business teams regularly to identify major customer pain points and prioritize issues into the roadmap

Business Data Analyst — Genentech (Oct 2019 - Oct 2020)

  • Delivered ad hoc reports to the business teams analyzing over 500+ hospitals and clinics using SQL to query the Master Data Management (MDM) and Master Care Data Mart (MCDM) databases to look at market penetration and revenue per product

  • Strategized different contract processes with business teams to ensure the new strategy and calculations could be implemented within our databases, which increased data accuracy by 10%.

  • Analyzed trends in our Business Analytics platform to draw insights on inventory data of over 10,000 SKUs, reporting weekly analytics to the Marketing Analytics team, leading to an increase in inventory efficiency and ensuring critical supplies were always available.

  • Developed a business continuity plan for external teams to fill in knowledge gaps between the teams, enhance the onboarding process for new employees and find the various touch points in case the central database goes down 

  • Worked with program managers to create regular quarterly report and also incorporated feedback on business needs to give a comprehensive overview of account performances, measure program growth, and identify top candidates for performance improvement

Owner — CherianTop (May 2019 - Oct 2019)

  • Founded an ecommerce business over the course of several months by establishing consumer-centric brand standards and developed a sustainable growth strategy

  • Designed a business-wide marketing strategy through a 6-month roadmap to scale up engagement metrics to over 40+ new customers and 300+ followers on various social channels

  • Developed all creative assets for targeted ad campaigns across social channels (Facebook, Instagram, and Twitter) and tracked A/B testing results to optimize conversions 

  • Analyzed customer usage trends using Google Analytics to improve customer retention rate, leading to an increase of 500 additional product clicks per month and a 12% reduction in cart abandonment rates

Data Analyst — UC Davis Computational Comm. Research Lab (Sept 2018 - Dec 2018)

  • Contributed research to the United Nations Chile data science pilot program
    Influenced labor market policies in Latin America by using digital trace data from job market sites to analyze labor market dynamics, skills and skill-gaps, and mismatches between supply and demand

  • Collected data by web scraping Latin American job market websites and created complex data visualizations using Python and Jupyter

  • Analyzed the gathered and processed data to gain insight into the Latin American labor market

    Machine Learning Intern — Nisum Technologies (June 2018 - Sept 2018)

  • Coordinated with the data engineering team and director of insights and analytics to improve the price prediction model using machine learning application

  • Developed a proof of concept promotion predictor that forecasts the best date and retail price for Macy’s products using ARIMA models from the python pyramid library, improving pricing predictions by 8%.

  • Reduced forecasting error by 9.4% by identifying relevant predictor variables during model training Performed linear regression by fitting ARIMA models on past sales data

  • Automated and pipelined the process of training models, forecasting data, and analyzing results in Jupyter

  • Compared 5 existing profit optimization algorithms to create a unique profit optimization algorithm used as a minimal viable product

    — Personal Projects —

    Product Development — Fit Misfit (March 2019 - May 2019)

  • Fit Misfit is a mobile fitness app that will construct workouts for you on the go, with challenges, levels and an avatar to make it more interactive

  • Conducted user interviews and analyzed the user research using affinity mapping for this mobile fitness application

  • Created a product spec, created wireframes using Balsamiq and a prototype using Invision, conducted usability tests, created a product backlog and finally created a product roadmap

    Product Development — HiveMind (March 2019)

  • Constructed a feature list, prioritized the feature list, designed pen and paper wireframes, created wireframes using Balsamiq and a prototype using Invision

— Education —

University of California Davis — Bachelor of Science in Computer Science

Certified Scrum Product Owner Certification (Oct 2022)

— Skills —

Google Analytics, Google Analytics, Medallia, Decibel, Product Strategy, Customer Obsession, Agile, Communication, Passionate, Leadership Experience, Resourceful

Download resume here!